To further assist our clients understand the intricacies of the China marketplace, MFC prepares relevant and informative documents to keep you up-to-date with the ever changing business developments.
Please feel free to download any of the following documents for your perusal.
Need a brief summary of Media Relations in China?
Marianne Friese delivered a ‘101’/ practical guidance speech to the Rotary Club Beijing – here you can download the presentation
Language: English
Date: January 2010
"China Up Close" First China Day by IHK Darmstadt Rhein Main Neckar
The IHK Darmstadt Rhein Main Neckar hosted its very first China Day, where experts shared valuable insights into the Chinese economy, culture, language and politics, including an introduction to "Marketing in China" by Marianne Friese.
Language: German
Date: Wednesday, September 23rd 2009
Transformations in media and their effects on PR
February 28th & 29th 2008, Ballroom of the Old City Hall / Correspondents Club, Munich – The German Public Relations Association (DPRG) will be holding a two-day meeting on “Transformations in media and their effects on PR”. 20 high-caliber speakers will provide an insight into the future challenges in PR. As part of the “Global PR Transformation” panel, Marianne Friese will examine these issues in a Chinese / Asian context.
Language: German
Date: February 2008
Branding in China - What's in a name?
An overview to branding and positioning a product or service in China Language: English
Date: November 2007
TV in China
An overview of the TV landscape in China
Language: English
Date: May 2007
PR und Kommunikation in China
The fundamentals of the communications industry in China, emphasis on PR in China includes statistics, trends and happenings from all angles.
Language: German
Date: January 2007
We Open Doors in China
An introduction to Marianne Friese Consulting
Language: English